More than 200 representatives of Prime’s large distributor network attended the ceremony and celebrated the great journey that Prime has been through over the 14 years. The company, since its modest establishment in Vinh Phuc province as a ceramic tile maker, has become a major group as Prime has become an outstanding brand in the heart of many Vietnamese consumers.
“Despite a challenging year for the domestic economy, we had a number of highlights in 2013, including strong growth of our products with the ceramic tile record its high sales and roof tile making a significant jump in sales,” said Cherdsak Niyomsilpa, general director of Prime Group. “2013, was an important transformative year for Prime. The co-operation between Prime and SCG bought both companies knowledge and know how to put Prime into the upper level of production, new product development and human resources. We’re confident in the success of Prime Group in the future, and expect it will help drive strong overall sales in 2014 for our distributors.”
The ceramic tile, which has been Prime’s top product since the beginning, again recorded the highest full-year sales in 2013. The roof tile and water heater have also achieved high sales performance in 2013.
What the stars mean:
★ Poor ★ ★ Promising ★★★ Good ★★★★ Very good ★★★★★ Exceptional