New Chevrolet Colorado launched in Vietnam

“The pickup segment has seen strong growth of 168 per cent against 2013 and has now become an attractive segment for the players to participate in. Our full range of the Chevrolet Colorado imported pickup makes Chevrolet a strong contender in the market and poses a challenge to the existing brands in the segment,” said Gaurav Gupta, GM Vietnam managing director, “The Chevrolet Colorado is the perfect choice for those looking for a rugged pickup for work as well as those who want a versatile vehicle to support their career and lifestyle.”

Powered by the legendary second-generation Duramax supercharged diesel engine, the Chevrolet Colorado now offers from an entry level work horse of 2.5L MT 4x2 to a top end 2.8L AT 4x4. It has the highest torque in AT segment and highest output in MT segment.

To promote the new products, GM Vietnam is organising a roadshow starting on March 1. The activity will visit prime pickup markets, including Hanoi, Lao Cai, Quang Ninh, Haiphong, Ninh Binh, Dak Lak, Bien Hoa, Binh Duong, Ho Chi Minh City and Can Tho. It will further enhance the appeal of the Colorado among prospective customers.

Those who place an order for a Colorado with a deposit from January 19 through February 28 will be offered with a special pre-order package from GM Vietnam. The vehicles will be delivered to the customers from early April. As part of GM Vietnam’s warranty policy, Colorado customers will be offered the warranty of three years or 100,000 kilometres (whichever comes first).

GM Vietnam, a member of GM Southeast Asia Operations, has headquarters and a manufacturing facility in Hanoi. It has an annual assembly capacity of 30,000 vehicles and operates a nationwide sales network of 16 dealer facilities in major cities.