Huawei aims to expand mobile handset market share in Vietnam

October 22, 2013 | 13:11
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Huawei, one of the biggest handset providers in the world, also, the world second largest Information and communication technology solution provider, has announced its new strategic direction for the group’s development in Vietnam through the promotion of e-commerce.

For the first time in Vietnam, local consumers will experience mobile shopping entirely online. With the new exciting product, HUAWEI Ascend G700 smartphone, and a unique business strategy, Huawei is looking forward to be a pioneer in integrating e-commerce and technology products segment in Vietnam market.

This November, Huawei will join hand with its local partner Vietnam, Mobile World., JSC, leading retailer of technology products in Vietnam, to launch its new product HUAWEI Ascend G700 smartphone.

Mobile World’s online shopping website (www.thegioididong.com) will be the exclusive distributor of this product and provide support in handling customer transactions, warranty service, technical consultant and product delivery to ensure that Vietnamese consumers will enjoy a quick, convenient and safe online purchase experience with HUAWEI Ascend G700. Also, at the retailer outlets of Mobile World in Hanoi and Ho Chi Minh City, Huawei will also arrange sale booth to serve customers who want to see and test products before purchasing.

"It is time for Vietnam to catch up with the global trend of e-commerce development. Through the use of the online sale channel, businesses can cut out many expenses such as space rental cost, human resources cost, administrative expenses and other costs,” Allen Wang, director of Huawei Vietnam Consumer Business Group said. “As a result, business now can lower production costs and bring more benefits to consumers. With the launch of HUAWEI Ascend G700 on Mobile World website, Huawei hopes that we can help to open the potential door of e-commerce for Vietnam.”

"HUAWEI Ascend G700 is the first smartphone of Huawei to be sold online in Vietnam. As the second largest ICT solutions provider in the world, and a well-known smartphone vendor, we also plan to introduce many more products such as other lines of smartphone, mobile broad band Devices, phone accessories, and possibly terminal product, based on the actual needs of the market. In the next two to three years, Huawei plans to invest over $1 million to expand the e-commerce channel in Vietnam," added Wang.

With latest Android 4.2 (Jelly Bean) operating system installed, 1.2GHz quad-core processor, 5-inch HD touch screen, dual SIM dual Stand and 3G/WLAN wave connection, HUAWEI Ascend G700 is a perfect choice for tech followers, the youth and all other smartphone lovers. Huawei’s very “Emotion IU” interaction feature will satisfy the young users who love to customise home screens, applications, and themes.

By By Hoang Anh

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