The expansion is expected to bring more benefits for photography lovers in the capital city. This opening is a part of an overall strategy to open 15 Image Square stores in Vietnam before the end of 2014 in order to provide Canon’s top-notch technology and an international standard of customer care to offer diverse experiences to customers. The first 20 customers on the opening day of July 26 will get the chance to purchase the Canon PowerShot A810 for just VND990,000. Meanwhile loyal Canon customers will save up to 49 per cent through the membership card programme.
Following the success of the existing Image Square stores in Ho Chi Minh City and Hanoi, the third Image Square in Royal Vincom City Nguyen Trai - the gateway in the west of Hanoi - is the latest example of how Canon is bringing different experiences to local customers. These include try out the company’s latest products, also get professional advice and customer service from the highly knowledgeable staff. This is very crucial in helping the customer learn more about Canon's products, and how the products can enrich their lives before making the final purchase decision.
The Image Square stores is created as a chain of retail outlets featuring the complete range of high quality, genuine imaging products and solutions, including the award-winning EOS-series of DSLR cameras, the full range of EOS lenses and accessories, the IXUS and PowerShot compact cameras, the LEGRIA camcorders, and printing devices such as the Selphy compact photo printers and PIXMA inkjet printers.
“Although it has only been open for a short time, the Canon Image Square store in Vincom Ba Trieu has attracted a great deal of attention from customers in Hanoi,” said Nick Yoshida, president and CEO of Canon Marketing Vietnam. “This demonstrates the effectiveness of the high level of consultancy and technical information available to customers as well as the supply of high quality products and attentive sales service.”
“The passion for photography among the citizens of Hanoi has amazed me. The opening of the new Image Square store in Royal City Vincom has reinforced our continual efforts to bring the best benefits to photography lovers in general and Canon enthusiasts in particular, so that they can enjoy the full international experience in their country,” he added.
Also on this occasion, Canon will open a “Photography Academy for Children” to be located in KidzCiti in Royal City Vincom. To mark this auspicious occasion, the first 50 shoppers at the new Image Square during the opening week will get one free entry ticket valued at VND250,000 to KizCiti.
The academy, the first of its kind in Vietnam, grants children the opportunity to learn and practice photography with Canon cameras. The opportunity is believed to help local children enhance their creativity and imagination, reinforce their confidence and learn how to form independent thinking. Open throughout the summer, the academy provides the perfect distraction for kids of the capital during the vacation period.
“Canon’s Kyosei philosophy “living and working together for the common good” means we are devoted not only to the interests of our customers but also to the needs of future generations,” said Yoshida. “We are creating an environment for children to approach the art of photography and technology so that it will stimulate their thinking and support their development so they can have increased confidence as they face the challenges of the world.”
What the stars mean:
★ Poor ★ ★ Promising ★★★ Good ★★★★ Very good ★★★★★ Exceptional