>> GM's new outlook for Vietnam
>> GM Vietnam’s new engine for growth
“We are offering in Vietnam the same high-quality products that we offer in other places such as the US and Europe to satisfy our customers in one of the most high-potential markets,” said Mike Arcamone, President and CEO of GM Korea. “Our all-new mini-car will contribute to the long-term growth of GM in Vietnam and benefit car buyers across the country.”
“The new Spark was developed at GM’s global vehicle development centre for mini and small cars,” said Gaurav Gupta, managing director of GM Vietnam. “With its best-in-segment design, performance and safety, the new mini is destined to become an industry benchmark and a winner with consumers around the world.”
Based on GM’s global mini-vehicle architecture, the new Spark took 27 months to develop. Aimed at meeting the highest quality and performance standards in the most sophisticated markets, the global vehicle was put through over one million kilometres of intensive durability tests, extreme weather tests and crash tests.
The use of high-strength and ultra-high-strength steel over a majority of its body ensures segment-leading occupant protection. The new Spark also features a revolutionary design, advanced technology, segment-leading features and benchmark safety.
The new Spark is a car that is ideal for those with an urban lifestyle. With the styling of a sporty hatchback, it showcases the new direction of Chevrolet design and a new trend in the design of mini-cars.
“GM’s clear goal from the very beginning was to create a revolution in size and design despite the restrictions of the mini segment,” said Gupta. “We wanted to make a statement with an innovative design that would go far beyond a typical mini-vehicle and set new standards for the segment. This is not your average-looking mini-car.”
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