Japan consumes more Vietnamese tra fish

April 16, 2013 | 10:39
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The export volume of Vietnamese tra fish to the Japanese market has risen considerably since March, according to the Vietnam Association of Seafood Exporters and Processors (VASEP).

The VASEP said there has been an increasing demand for Vietnamese tra fish in Japan and, from January 1 to March 15, tra fish export earnings to this market hit more than $535,000, up 2.76 per cent over the same period last year.

At the recent 38th International Food and Beverage Exhibition, FOODEX Japan 2013, Vietnamese tra fish drew a lot of attention from Japanese consumers, who were also keen on frozen fillets.

Last year, Vietnam exported 24,930 tonnes of frozen fillets to Japan, ranking seventh among the largest exporters sending the product to the northeast Asian country.

However, the quality of Vietnamese seafood should be improved to secure a firm foothold in the demanding Japanese market, which requires the development of sustainable aquaculture and clear labeling of product origin.


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