SINGAPORE, June 6, 2025 /PRNewswire/ -- H World Group Limited (NASDAQ: HTHT) and (HK: 01179), a leading global hospitality group, announced its debut into the Laotian market with the signing of 4 hotel management agreements, further advancing its international growth strategy and expanding its footprint in Southeast Asia.
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| Rendering of JI Hotel by the Mekong River in Vientiane |
The signing ceremony, held in Laotians Capital City Vientiane on May 29, marks H Group's first entry into the country, solidifying its "asset-light and internationalization" strategy.
The new properties, located in Vientiane and the historic city of Luang Prabang, will be developed in collaboration with three investment partners: Lao Kunpeng Industrial Co., Ltd., Yuting Hotel Investment Management Co., Ltd., and KP Construction Sole Co., Ltd.
"This signing of four hotels in Laos is an important step for H World in promoting localized management and building a deeply rooted network across the region," said Zhu Xiaogang, President of H World Asia Pacific.
"We are committed to strengthening our operational capabilities in Southeast Asia and delivering high-quality, full-lifecycle services to our partners. We are confident that these projects in Laos will become the highlights in H World's development in the region", added Zhu.
The four hotels signed this time cover H World's core upper-midscale and midscale brands, with projects located in Laos' capital and major tourist destinations:
All three investment partners expressed confidence in the collaboration, citing H World's operational excellence, brand reputation, and digital ecosystem as key drivers for the partnership. They noted that the cooperation is expected to elevate hospitality standards in Laos and deliver enhanced travel experiences for guests.
According to the Laos National Tourism Administration, more than 1.97 million international tourists entered the country via the China-Laos Railway in 2024, a more than threefold increase year-on-year. Chinese tourists accounted for over 60%, making China the top source of inbound visitors to Laos.
For more information, please visit H World's website: https://ir.hworld.com
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