Kohler Vietnam proud to contribute to Vietnamese real estate industry

June 06, 2017 | 09:45
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Vietnam Property Awards, though only three years old, has already proven itself as one of the most recognised and credible industry awards in the country, with the participation of the biggest names in real estate. This year, Kohler is accompanying Vietnam Property Awards for the second time as sponsor. Hoang Van Quyen, general director of Kohler Vietnam, talked to VIR’s Hong Anh about the award and its significance.
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This is the third year Vietnam Property Awards is organised. Kohler has been on the sponsorship list for two years, and is the title sponsor this year. What is the motivation behind this decision?

As an American brand and a global leader in the manufacturing of kitchen and bathroom products, we are always seeking to cooperate with top-notch names in the real estate industry to approach and get a deeper understanding of our target consumers, with the ultimate purpose of providing them with the highest satisfaction when using our products and services.

Kohler has been present in Vietnam for over a decade. Such a long time allows us to witness the ups and downs of the local real estate industry, from which we gain a better understanding of our consumers, namely real estate developers.

In recent years, the rapid and stable economic growth has motivated the wave of investment in high-end housing projects with sophisticated design and first-class amenities. Kohler’s premium bathroom products have been selected to add value to many of these projects.

By cooperating with PropertyGuru Group, the organiser of Vietnam Property Awards, we hope to become a bridge between our customers and consumers to provide more choices of comfortable living, as well as to contribute to the sustainable development of the real estate industry in Vietnam.

As the title sponsor, what role did Kohler play in organising the award and selecting the winners?

Kohler joined because we wanted to accompany the prestigious organiser PropertyGuru Group to initiate a fair yet competitive playground to honour developers that have been ceaselessly working to develop the Vietnamese real estate industry. Besides, Vietnam Property Awards is also a bridge to connect the Vietnamese real estate industry with other regional markets. In all honesty, we are very proud to be the sponsor.

We were not involved in the selection process, as Kohler highly respects and appreciates the professionalism of the judges, as well as the transparency in the evaluation criteria of the organiser.

Moreover, the awards are also independently monitored by BDO, the fifth largest accounting and auditing firm in the world with approximately 60,000 staff working at 151 offices all over the globe. As BDO has rich and solid experience in monitoring numerous international competitions, participants can be assured of Vietnam Property Awards’ credibility.

Is there any difference between this year’s event and the previous ones?

Initiated in 2015 with 22 categories, the award came back with 32 categories this year and attracts candidacy from hundreds of real estate projects from reputable developers. These facts and figures not only prove the quality and prestige of the award, but also show the vibrant and vigorous development of the domestic real estate market.

Besides, the independent Board of Judges will offer several other awards, such as The Best Green Project, Certificate for Outstanding CSR Activity, and the Certificate for Sustainable Development. We highly regard these positive changes.

Kohler is a global leader in the manufacturing of kitchen and bathroom products. Therefore, we have always focused on research and development to create products certified in sustainability in order to help housing projects attain Green Project or Sustainable Development certifications. Kohler is proud of our range of products that are certificated for sustainability, health and safety, and some of our most prominent achievements include the WaterSense label and the Red Dot Design Award.

Aside from research and development, Kohler often accompanies trustworthy organisations and experienced experts to host several seminars to provide knowledge on green architecture and sustainable design for practitioners in the fields of construction, architecture, and design.

For instance, in December 2016, Kohler hosted the Kohler Design Forum with the topic “Sustainability: Architects and Designers tackle the challenge.” In the near future, we are planning to organise more exclusive events for experts to discuss key issues related to sustainable development.

Because of PropertyGuru Group’s professionalism, the deep understanding and the willingness to catch the latest trends, we are extremely proud to be a part of Vietnam Property Awards this year.

Will Kohler continue to accompany Vietnam Property Awards in the future?

As long as the award is a fair and credible playground to honour the achievements of the real estate industry in Vietnam, Kohler will throw our wholehearted support behind it.

I wish Vietnam Property Awards an even greater success to attract more and more attention from developers in particular and those who are fond of the real estate industry in general.

By By Hong Anh

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