A video snapshot of sustainability

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Titled “Sustainability – All we need is U”, the contest is open to students aged 18 to 25 years old of all universities and colleges across Vietnam who are creative and dynamic as well as fans of the Seventh Art.

“Vietnam is a developing country where urbanisation is taking place at a very fast speed but it is also one of the most vulnerable countries to climate change. And yet not all Vietnamese people, especially the young Vietnamese, are fully aware of the consequences of these two trends and the necessity to act sustainably – with respect to the economy, the environment and society. By organising this video clip contest, we aim to raise the awareness about sustainability among young people as well as to appeal for their sense of responsibility and responsive actions from today,” said Siemens Vietnam’s president Erdal Elver.

“Sustainability is Siemens’ guiding principle, and we wish to promote it in Vietnam as a part of our corporate social commitment to this fast growing country,” Elver said.

The jury will evaluate all entries and select five best ones for the final round where short-listed film-makers are required to make a presentation each about his/her video clip.

Winners will be awarded with very attractive and valuable prizes. There are also many prizes for participants throughout the contest such as “The best video clip of the month” selected by the jury and “The video clip of choice” voted by the website’s members together with prizes for winners of the online games.

It is the second time Siemens Vietnam has undertaken to organise a contest for Vietnamese students. The 2010 photo contest “Ho Chi Minh City 21 – A Green and Sustainable City” has attracted a lot of attention and been well received by students from more than 20 universities in Ho Chi Minh City.

Through these contests, the world’s leading green infrastructure company hopes to increase awareness about sustainability among Vietnamese students and in the mean time, offers them a healthy playground to express their thoughts and ideas for a sustainable future, which is eventually dependent on them.

According to Siemens, megatrends such as urbanisation and climate change are having a direct impact on humanity and the environment. Today’s booming urban centres are making a major contribution to economic development but also pose enormous challenges in terms of energy, transportation and environment.

Cities currently consume some 75 per cent of the world’s energy and generate 80 per cent of all greenhouse gas emissions, mostly carbon dioxide (CO2). Traffic jams have caused a huge loss to many economies in the world. In the mean time, the world’s climate is changing.