Locally-owned fresh milk maker TH Group has sponsored a new entertainment programme broadcast on Vietnam’s VTV channels from December.
With its prime target to improve the health of Vietnamese people and creating entertainment activities for people as part of its big corporate social responsibility programmes, the group has become an exclusive sponsorship for “Vietnam’s Brainiest Kid” entertainment programme made by Vietnam Television.
This programme, used for children of 11-14 with quizzes, will be aired on VTV6 on every Wednesday at 9.5pm, from December 4, and on VTV3 on every Sunday at 4pm, from December 8.
Winners every week will be awarded worth total VND15 million ($714.3) including a VND5 million ($238) account at BAC A BANK, which is the investment consultant for TH Group. The winners will also be given one year of using TH’s milk products.
The biggest winner will receive a VND100 million ($4,761) award from the organisers.