The impact of media on investment

Over the years, press agencies and journalists across the country have regularly upheld political missions and responsibilities, closely followed the Party’s direction, grasped the realities, and performed assigned tasks well.

They have spent much time studying and bringing to life the Resolution of the 13th National Party Congress and the Party’s resolutions, conclusions, and directives.

They have also effectively taken the initiative in producing honest and objective reports and stories, making an important contribution to shaping public opinion, creating consensus in society, and strengthening people’s confidence in the Party and state.

What is more, they have also made positive articles on the country’s socioeconomic recovery and development, and achievements of foreign affairs, while also conducting propaganda on Party building, prevention and fight against corruption, wastefulness and negative phenomena. The press has also contributed to the protection of the ideological foundation of the Party, and the fight against the incorrect views of hostile forces.

To get these results, besides the laudable efforts of the press agencies and journalists themselves, it is impossible not to mention the role of the directing agency, the press management agency, and the Vietnam Journalists’ Association, a socio-political professional organisation of journalists nationwide, and a place to gather and unite, cultivate revolutionary ethics, and improve professional qualifications for members.

To be worthy of the glorious role and mission of the Vietnamese revolutionary press, I suggest that the press agencies and journalists should continue to focus on making bigger efforts with high political determination, and synchronous and effective actions to well accomplish the goal of building a professional, cultural and modern revolutionary journalism.

It is also necessary to pay more attention to the leadership, direction, planning, management and development of the press, with a focus on building a team of press managers and a team of reporters and editors with a political stance, moral qualities, and professional expertise to improve the communication of the Party’s guidelines and policies, and the state’s laws and policies.

It is also necessary to closely follow the reality of the country’s economic reforms, and to discover, reflect, and praise patriotic movements, while highlighting the bright spots, positive changes, results, and prospects of the economy. This will contribute to creating an atmosphere of excitement, trust, and consensus among people of all walks of life.

Being part of the culture, and at the same time one of the main means of disseminating different types of culture to the whole society, press agencies need to continue to participate in and actively respond to building a cultured environment in press agencies. This is of practical significance towards the 100th anniversary of Vietnam Journalists’ Day in June 2025.

Each press agency must be a cultured agency, and each journalist must have a sense of improving his or her own culture and the human spirit, as well as creating works contributing to preserving, building, and developing an advanced Vietnamese culture imbued with national identity; promoting Vietnamese cultural values and human strength, and arousing patriotism, national self-reliance; and developing a prosperous and happy country.

*Excerpt from speech at the National Press Festival, March 2023

Among newspapers, VIR has been contributing significantly to deliver information related to investment and business activities of enterprises in all industries in particular, as well as to show the problems of people and businesses during the implementation of policies at all levels.

As a result, VIR is highly appreciated by all ministries, agencies, localities, organisations, businesses, as well as honoured at many major and prestigious press awards in the country and even abroad for its high-quality work and articles. This confirms the right development and the continuous efforts of all reporters.

I offer best wishes to all VIR reporters and the editorial board, who always keep their love and passion for the job, highlighting the policies of the Party and government. I hope for VIR to grow continuously, as well as perform its role as an information bridge between domestic and foreign investors and businesses, management agencies, and also policymakers.

Managing multi-sectors and fields, the Ministry of Industry and Trade (MoIT) has tried to fulfill the tasks assigned by the Party and state in many fields such as electricity, coal, oil and gas, energy, industrial production, trade, import-export, e-commerce. Such work is carried out with the participation and consensus of ministries, agencies, the business community, and international organisations, especially, with the support of press agencies and journalists.

Press agencies have done a good job as a bridge between the MoIT and the public, effectively communicating the policies of the Party, and ministerial and government solutions. Information and the press are important for us. The companionship and support of the press agencies and VIR will help the MoIT to accomplish its goal.

We will try the best to complete the tasks assigned by the government as well as provide maximum support for the press, not only from the leadership of the MoIT but also from each unit, to provide timely information on the key issues of the day.

One of the most outstanding achievements is the contribution to changing the mindset from simply agricultural production to developing an agricultural economy. This is an important factor for agricultural growth and sustainable development. Early this year, the ministry determined some key missions for the press and communication work in 2023.

It chose the media as a key channel to communicate our work on legal documents, the undertakings and policies for the development of ecological agriculture, modern rural areas, and farmers, according to the Central Party Committee’s resolutions on fisheries, forestry, and animal husbandry.

The press agencies must also focus on publishing forecasts on opportunities for agricultural products in both domestic and export markets and the benefits of free trade agreements.

And when it comes to education, VIR not only reports but also helps and engages with universities, schools and other types of education institutions to let the public know what’s happening in education and what the opportunities are, particularly for young people but also for older people who need additional training skills.

The press plays an important role in the growth of Vietnam, which is an emerging economy that has aspirations of moving to being a wealth economy, as well as committed to being carbon-neutral by 2050. These are all important things for the world and for the people that live in Vietnam. And the Vietnamese people need to be informed about what is happening.

In particular, that’s going to take education and training. So, there’s a lot of pressure on the Vietnamese education system currently, because of the need for skills that they don’t currently have. In other words, things are moving quickly. The jobs that young people will have in the future have not even been invented yet. Things are moving so quickly that it creates a sense of excitement for many people, but also risk and alarm.

The press can convey what the education institutions are doing, and how those education institutions are preparing our children and our adults for what they need to do.

As the leading economic and investment publication in Vietnam, VIR has been an invaluable companion, delivering timely news, insightful analysis, and comprehensive coverage of the business landscape as well as unwavering dedication to sustainability.

With sustainability taking centre stage for foreign-invested businesses and investors in Vietnam, VIR actively promotes responsible practices and offers valuable insights into sustainable finance, green initiatives, and broader environmental, social, and governance developments.

We appreciate opportunities to have been featured on VIR to share our thoughts and expertise on topics of interest to readers. We look forward to our continued collaboration.

Through its high-quality journalism and conferences, VIR empowers the business community, raises awareness among investors, entrepreneurs, and policymakers, and underscores long-term and sustainable growth.

Most recently, at the conference celebrating 35 years of foreign investment in Vietnam organised by VIR, Standard Chartered Bank Vietnam was honoured for our contribution towards facilitating investment into Vietnam. We are proud of this achievement as it acknowledges our commitment and hard work in delivering value in the country.

We wish VIR continued success and development in your journey to deepen the connection between Vietnam and the foreign business community and investors.

As Vietnam navigates its path towards a sustainable future, together, we can drive positive change, creating a prosperous and sustainable Vietnam for generations to come.

The role of the media in shaping public perception and facilitating informed decision-making in relation to industrial real estate development cannot be overstated. By shining a light on industry trends, exploring growth opportunities, and offering insights into market developments, these professionals empower investors and stakeholders to make informed choices. Their unwavering dedication to truth, integrity, and service is what continuously drives our nation towards progress.

The future of industrial real estate development in Vietnam relies on many factors, including macroeconomic trends, regulatory policies, and technological advancements. However, it is the media's crucial role in shaping public perception and informing decisions that will remain a driving force behind our nation's continued growth.

As we celebrate the Vietnam Journalists' Day, let us acknowledge the power of the press and the profound impact it has on Vietnam's industrial real estate market and foreign investment landscape.

After the pandemic, especially since the beginning of the year, livestock enterprises have faced many difficulties. However, thanks to timely information from the press, especially VIR, businesses (including C.P. Vietnam) have adjusted our business development strategies and felt it easier to breathe.

The press and media have quickly conveyed the government's policies to businesses. At the same time, the press communicates the thoughts, problems, and burdens that businesses are facing to policymakers. This helps policymakers make appropriate changes and deliver a range of wide-reaching information on business to all audiences.

Happy Vietnam Jornalists' Day. We wish health, happiness, and success to all journalists, reporters, editors, and people working in the media industry.

It’s also an official channel to update news, market happenings, new policies and regulations as well as play a role as a bridge for businesses to reach the mass and contribute data, comments, and forecasts about the market. Journalism provides a reliable, timely, and objective source of information, contributing to the market development towards more transparency and accuracy.

We would like to express our sincere thanks to the journalists for their persistent efforts, perseverance, and determination in the profession to bring the latest and most accurate news to readers every day.

It covers a wide range of topics such as government policies to draw foreign investment, the impact of the pandemic on supply chains, and the shifting global economic terrain with much truth and encouragement.

There were also many stories featuring the successful turnaround of businesses and those more fortunate helping the vulnerable. Such stories are a motivation for the public to join hands and work together for the betterment of Vietnam.

VIR has comprehensive coverage of the impact of the coronavirus on foreign investment in the country. While the COVID-19 pandemic has posed significant challenges, the Vietnamese remain committed to attracting foreign investment and serving the country’s economic growth in the long term.

We continue to be optimistic, seeing a lot of new and renewed interest with many delegations to explore and continue to do our part in linking investments through Hong Kong and Vietnam in many years to come.

This strategic move aligns with global trends and caters to the Vietnamese audience’s changing preferences for captivating, interactive, audio-visual, and bite-sized content.

Vietnamese press agencies frequently work with local influencers to create engaging content that encourages audience participation and creates a sense of community. More platforms and more ways of accessing news and information mean more opportunities for businesses to reach their target audiences through different channels.

The press has long served as a crucial bridge between enterprises, the government, and the public in Vietnam, profoundly impacting business activities.

The media regularly promotes Vietnam’s start-up ecosystem through funding rounds and success stories, inspiring a whole generation of Vietnamese entrepreneurs.

It is estimated that there are about 3,800 startups in Vietnam. By providing in-depth analysis and industry-specific information, offering valuable insights for businesses and investors, the media can help increase this number multifold.

The media actively promotes Vietnam as an attractive destination for foreign investment. For instance, global manufacturers are are willing to invest in Vietnam, as it aims to move from a low-tech manufacturer to hi-tech manufacturing. This is partly driven by the government’s push but mostly because of the awareness created by the media.

By providing transparent and accurate information, the press helps build investor confidence, allowing them to assess risks and make informed investment choices. Furthermore, the press celebrates entrepreneurship by highlighting success stories and fostering innovation, which leads to job creation and economic growth.

As business operators in Vietnam, we highly value VIR as a credible source of business news. We believe the paper has established itself as a trusted platform for businesses to stay updated on the latest developments in the Vietnamese economy.

As Vietnam’s economy continues to perform strongly, we hope to receive more news and updates to assist us in navigating the country’s dynamic business environment.

The paper’s dedication to delivering accurate, timely, and in-depth coverage has provided valuable insights, facilitating a meaningful exchange of information among stakeholders. Your professionalism and impartiality have earned VIR a reputation as a reliable source for investors, business leaders, and policymakers in Vietnam.

As we celebrate the Vietnam Journalists’ Day, I want to express my deep appreciation for the paper’s remarkable work. Your extensive coverage of diverse sectors, particularly in investing and mergers and acquisitions, has provided us with valuable insights into the Vietnamese market.

Coca-Cola Vietnam recognises the significance of digitalisation and sustainability and is committed to embracing these goals. During our green transition journey, VIR’s team of journalists understood our vision, learned about our sustainable practices, and shared our journey with the public. Through its articles, we raised awareness among consumers, inspiring us to join the movement towards a greener, more sustainable Vietnam.

In general, with extensive articles and though-provoking talk shows, journalists paint a vivid picture of Vietnam’s path to sustainability, showcasing the tireless efforts of communities, businesses, and policymakers.

Their words, like brushstrokes on a canvas, give life to the net-zero vision, inspiring Vietnamese readers to embrace sustainable practices in their daily lives.

On the other hand, Vietnam has made significant strides in its digital economy. Nguyen Manh Hung, Minister of Information and Communications, predicted that by the end of 2023 the portion of the digital economy to GDP may reach over 17 per cent, and with further initiatives to stimulate the economy, it could rise to 25 per cent by 2025.

This remarkable growth can be attributed, in part, to the tireless efforts of journalists who have amplified the importance of digital transformation in our society. By highlighting success stories, sharing best practices, and disseminating accurate information, they have fostered an environment of innovation, attracted investment, and propelled our digital economy forward.

In addition, journalism in Vietnam has undergone a remarkable evolution in the digital age. Journalists have embraced digital tools and platforms to provide accurate and timely information, combating the spread of misinformation. Their commitment to fact-checking, investigative reporting, and responsible journalism empowers readers to make informed decisions and navigate the digital landscape confidently.

Furthermore, the reach of journalism has expanded beyond traditional confines, with newspapers now thriving on various platforms beyond printed editions and websites. Social media platforms have become powerful tools for journalists to engage with their audience and disseminate news in real-time. Video-sharing platforms have also emerged as dynamic mediums for news reporting, offering immersive storytelling experiences.

In the future, high-quality journalism will remain paramount. Reputable newspapers play a vital part in conveying accurate information, raising awareness about sustainability, and driving positive change. The contributions of companies like ours, combined with the efforts of journalists, create a powerful synergy that propels the nation towards a digital and sustainable future.

MediaTek recognises the vital role of press agencies, including Vietnam Investment Review, in shaping the production and business activities of enterprises. Their diversified activities foster a dynamic media landscape that drives innovation, particularly for a global semiconductor company like MediaTek.

At MediaTek, we value the engagement provided by press agencies, which has contributed to our growth and customer-centric approach. We applaud their commitment to unbiased reporting, promoting healthy business practices, and driving socio-economic development.