Female CEO paves the way in AR/VR

January 26, 2024 | 14:00
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Marvy Group, a leader in AR/VR tech in Vietnam, will soon unveil Octokit, the world's first text-to-game AI platform to create minigames and AR filters in just five minutes, revolutionising advertising and marketing applications.

Marvy Group is acclaimed as a pioneering company in the AR/VR market that has seen significant successes. One of the fundamental factors behind this success is the effective leadership and strategic guidance provided by Tran Khanh Vy, founder and CEO of Marvy.

Female CEO paves the way in AR/VR
Tran Khanh Vy, CEO of Marvy Group

The entrepreneurial journey of the 22-year-old female CEO

“I would be nothing without an extremely talented and passionate team accompanying me on this entrepreneurial journey,” said Vy.

“The engineers at Marvy not only possess extensive expertise but also high flexibility and creativity. They are fully committed to delivering the best AR/VR products,” she added.

With professionalism, credibility, and innovation, Marvy Group is a potential partner for many agencies and brands in their marketing campaigns.

The group has been collaborating with over 200 brands, such as HEINEKEN, PNJ, Meta, Acecook, Abbott Grow, Tuborg, Tetra Pak, Vinonders, L’oreal Paris, Lazada, Comfort, Dorco, and Vietcombank, and has successfully executed more than 100 projects.

Thanks to effective leadership and concerted team efforts, Marvy has achieved remarkable collaboration milestones and accolades from 2019 to 2023.

Some notable undertakings include the first AR virtual bank card in Vietnam, the AR game Welcome Ekoin Super Rain, AR combined with gamification in the form of Choose Exclusive Offers, Illuminate Unique Features, and Vietnam's first commercial AI campaign for Bone Attachment.

Thanks to effective leadership and concerted team efforts, Marvy has achieved remarkable collaboration milestones and accolades from 2019 to 2023.

The company has earned recognition as one of the leading AR/VR firms in Vietnam and has consistently been listed among the top women-led businesses in 2023 on Clutch, a global marketplace for business-to-business service providers.

Marvy has maintained its position as a top AR/VR technology company in Vietnam for three consecutive years, from 2021 to 2023. In 2023, the company received the prestigious SME100 Asia Award, highlighting its outstanding growth and resilience in the face of the economic challenges within Asia.

Dream of conquering global customers with the world's first AI-powered mini-game/AR filter creation tool

Innovation serves as both a guiding principle and an intrinsic quality, deeply embedded in the DNA of the Marvy team.

With unwavering commitment, Vy consistently directs the company's long-term development towards pioneering software-as-a-service products on a global scale.

Having collaborated with numerous agencies and brands, Marvy understands the challenges of integrating AR/VR technology and gamification into marketing campaigns.

A common dilemma faced is producing a high-quality gaming and AR filter applications for marketing activities at a low cost and with a swift deployment.

To address this challenge, Marvy dedicated research efforts and introduced the Octokit product, a platform for creating mini-games in just five minutes.

Octokit is the world's first text-to-game AI platform that helps create a mini-game from a single text easily.

The uniqueness of Octokit lies not only in its ability to generate on-demand mini-games and AR filters through simple commands, but also in its pioneering provision of online design tools for mini-games and AR filters that do not require any programming knowledge.

Only with a few simple commands, and Octokit AI text-to-game can generate an entirely new game in less than five minutes.

With Octokit, implementing gamification marketing strategies becomes faster and more effective than ever for agencies and businesses. Octokit is set to usher in a new era in the realm of AR/VR applications, enhancing brand appeal while simplifying the advertising strategy deployment process.

With its outstanding ability to generate games through AI, Octokit provides a unique experience for users with an incredibly simple mini-game creation. Octokit doesn't just stop at creating new games but also extends its capabilities to editing them without requiring complex programming skills.

With just a few drag-and-drop steps and settings, users can easily edit and refine an online game according to their preferences without encountering programming difficulties.

Female CEO paves the way in AR/VR
Create a gamification marketing campaign within five minutes with Octokit

After successfully creating the desired game, users can publish it across various platforms such as the web, mobile apps, and Zalo.

Octokit's CMS automatically deploys, providing comprehensive management features, including prize distribution settings, data management, player rankings, golden hour schedules, and email gifts for players. It will also analyse campaign results from the collected data.

Compared to traditional methods, Octokit brings significant benefits by reducing up to 99 per cent of the costs in the process of creating a gamification marketing campaign.

This cost-saving capability extends beyond just financial aspects to time and human resources, not only helping businesses create games quickly but also reducing the workload for the team, minimising the game development process and campaign management to the lowest possible level.

Experience it now at https://octokit.co/

Octokit, Marvy's latest innovation, assures the swift and highly effective implementation of gamification marketing strategies for agencies and businesses. Reflecting Marvy's unwavering commitment to passion, creativity, and daring innovation, the engineering team dedicated months to delivering an exceptional platform.

Marvy Group envisions Octokit as a game-changer, unlocking new levels of brand allure, simplifying user experiences, and revolutionising the deployment of strategic gamification and AR/VR technologies in advertising.

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