Estuary: a companion for enterprises on digital transformation journey

December 19, 2022 | 08:00
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As a digital transformation consultant and specialist in delivering growth-hacking technology in sales and marketing, Estuary is well-positioned to advise and create valuable solutions for clients.

Founded in 2017, Estuary aims to be at the forefront of the ‘digital transformation tsunami’ in Vietnam and Southeast Asia.

By leveraging its proven formula, Estuary has been developing many projects in Vietnam and worldwide to support not only blue-chip clients, but also aspiring medium enterprises in their digital transformation journey.

In the last five years, the company has not only been working on enhancing their products and services, but also their operational management and better work culture for internal employees.

With an established formula, Estuary has already achieved solid profitability unseen in its peers from the first year of operation.

Estuary’s complimentary products

Estuary has an established portfolio of digital transformation solutions focusing on sales and marketing.

Estuary SaleX is a best-in-class digital sales and marketing platform, locally-built to fit the market dynamics of Vietnam and similar developing economies. It can be adapted by any business with a sizable sales team, foreign and local alike. Estuary SaleX can also integrate with any system to keep an uninterrupted flow of information.

Estuary: a companion for enterprises on digital transformation journey
Go-live on Estuary EngageX-Dealer for strategic partner - Vemedim Corporation

Meanwhile, Estuary EngageX is a “multinational company-grade” digital engagement platform with execution scope/speed and data analytic capability vastly superior to traditional methods.

The solution offers order handling function, digital promotion and discount, point rewarding and membership, gamification, and real-time performance result tracking. This platform significantly increases engagements with stakeholders in a cost-efficient manner and offers high retention and repurchasing.

In addition to these core products, Estuary also leverages its existing capabilities to craft and deliver made-to-order digital solutions. For instance, Estuary has a mini-ERP software-hardware solution for medium to large manufacturing businesses with a focus on supply chain management or an e-learning platform with AI technology.

How does the company do it?

Estuary has an established Standard Operating Procedure, which allows it to consistently deliver high-quality products and services over optimal timeframes at a competitive cost.

In terms of people, Estuary has a unique blend of business insights and tech know-how, allowing it to understand clients’ business issues and internal procedures.

Estuary has a unique blend of business insights and tech know-how, allowing it to understand clients’ business issues and internal procedures.

These are critical foundations to successfully secure and execute innovative digital transformation projects. The foundation has been further strengthened by the domain knowledge the company has acquired through multiple projects with blue-chip clients in various industries.

Thanks to the possession of a strong and continuously expanding product development team professionally managed under an ISO-accredited standard operating procedure, Estuary has been maintaining its strong position as a respected consultant in Vietnam’s digital transformation journey, especially in sales and marketing.

The company keeps innovating and benchmarks its IT capability to international standards and best practices.

Working with Estuary?

Estuary strongly believes its success is based on one critical motto: “Commitment focus”

Regarding Commitment to People, the company has been making constant efforts to create a positive and transparent work culture and constant in-depth training to ensure Estuary is the incubator for talents to grow and perform their best.

Estuary is committed to driving a high-performance culture delivered in a meritocratic environment that allows the company to achieve its mission: growing to 150 people across Asia.

The company will keep maintaining and investing in employee engagement and promotion programmes such as commercial performance and leadership programmes, Happy Friday, monthly and quarterly engagement activities, multiple team building, company trips, and more.

Of equal-importance to Estuary is its Commitment to Clients and Partners. The company strives to deliver best quality products and services to the clients by following a high standard delivery to ensure client satisfaction.

How significant are the SME100 Awards to Estuary?

Estuary: a companion for enterprises on digital transformation journey
Estuary is honoured as the ‘Vietnam Fast Moving Company’ by the SME100 Awards 2022

As all winning businesses have to go through a multi-step evaluation process according to international standards of the judging panel, the SME100 award helped the company build credibility and trust that increases prospective clients and partners, not only in Vietnam but also in other countries.

Winning the award is a testament to the company being on the right path to becoming a leading technology consultant in the market, and also boosts employee morale and helps attract talent. Overall, it provides a catalyst for Estuary to validate what they have been doing to bolster their visibility in the marketplace.

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By Huyen Thuy

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