Vietnam and Norway promote trade cooperation through online conference

Vietnam and Norway promote trade cooperation through online conference

To honour and further intensify the trade relationship between Vietnam and Norway, both nations will hold an online trade promotion conference on November 25.
Rubber industry aims for quality and sound solutions

Rubber industry aims for quality and sound solutions

Rubber has been the focus of the government and stakeholders. The promotion as a national brand is meant to further push the crucial role of the industry.
Ceramics and pottery of Vietnam conquer the hearts of consumers at home and abroad

Ceramics and pottery of Vietnam conquer the hearts of consumers at home and abroad

Vietnam’s pottery and ceramics are among the long-standing and proud handicrafts that the Vietnam Value Programme promotes as national brands at home and abroad.
Construction material suppliers look towards strong rise in 2022

Construction material suppliers look towards strong rise in 2022

Vietnamese construction material producers have seen a fair share of success, thanks to the efforts of the Vietnam Value Programme and associated agencies and ministries.
Vietnam's F&B experiences renaissance thanks to joint efforts

Vietnam's F&B experiences renaissance thanks to joint efforts

After the food and beverage industry suffered under the blow of the pandemic, growth has been recovering through the last year.
Vietnamese textile and garment producers on track with 2021's goal

Vietnamese textile and garment producers on track with 2021's goal

Despite the heavy influence of the pandemic, Vietnam's textile and garment makers are striving to achieve the nations' export turnover target in 2021.
Unravelling the conundrum of the Great British market

Unravelling the conundrum of the Great British market

For businesses to build on the progress of the Vietnam Value Programme and penetrate the UK market, experts say they will require a suitable branding strategy, including initiating long-term relationships with customers and distributors.
Hybrid trade events push nation’s brand

Hybrid trade events push nation’s brand

The end of last month saw a successful hybrid trade exhibition, at which Singaporean and Vietnamese partners could establish new relations and long-standing partnerships – both of which can profit from these markets as mutual dependencies can be utilised.
Vietnam Value Programme aims high in national brand exposure stakes

Vietnam Value Programme aims high in national brand exposure stakes

As Vietnam’s economy is further strengthened by creative and innovative manufacturers who are aiming to increase their brand value at home and abroad, the Vietnam Value Programme is deemed to further leverage national brand position among the highest rated brands in the world.
Trading with a digital tint

Trading with a digital tint

To further promote and strengthen the position of high-quality Vietnamese goods and services in the domestic and international markets, the Vietnam Trade Promotion Agency under the Ministry of Industry and Trade has been working with e-commerce platforms.
Lychee going digital thanks to Vietrade’s online tie-ups

Lychee going digital thanks to Vietrade’s online tie-ups

Lychee – the small, rounded fruit with its sweet, white scented flesh – is on its way to Japanese customers thanks to the activities of the Vietnam Trade Promotion Agency under the Ministry of Industry and Trade and more lenient regulations from the Japan
Hai Duong angles to boost lychee exports

Hai Duong angles to boost lychee exports

The Vietnam Trade Promotion Agency and Hai Duong held a conference to promote the exports of Thanh Ha lychee and other distinct agricultural products.    
ST25 and building up a protected trademark

ST25 and building up a protected trademark

ST25 rice - also known as Soc Trang fragrant rice, yielded from the ST25 rice variety - is the creative result of the hard researching process of agricultural engineer Ho Quang Cua and his team for the past 12 years.
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