Ford’s continuing efforts to make Vietnam’s roads safer

Ford Vietnam has been continuously working to improve road safety and driving culture in Vietnam

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These include participating in the Smart Camera project in Danang, organising events to spread awareness of the dangers of impaired driving and providing free training to thousands of people through Ford’s Driving Skills for Life safety education programme.

Danang’s Smart Camera System

In June, Ford Foundation donated 50 cameras to the 0511 Smart Camera System in Danang to support the monitoring of real-time traffic conditions, enhance road safety, and to support cultural and tourism activities across the city in the future.

The owner of the sustainable 0511 Smart Camera Project in Danang is the Danang Development Association. This open-source and non-profit project has contributed to the development of the local community and is actively monitored by residents.

The 50 traffic cameras donated by Ford Foundation have been installed in residential areas, at school crossings, and near police stations and government buildings in order to create a safer environment for residents, especially school-aged children.

A snapshot taken by one of the 50 cameras of Danang's Smart Camera System

"I would like to praise the Danang Development Association for its creative and practical ideas, which helped improve security and public transport in the city, as well as promote the city’s development and image to residents and tourists alike," said Huynh Duc Tho, Chairman of the Danang People's Committee.

Experiencing the dangers of drunk driving

Now in its 10^th year in Vietnam, Ford’s Driving Skills for Life safety campaign continues to raise awareness of safe driving skills through various educational initiatives and activities. Over the last ten years, DSFL has provided free driving training to nearly 11,500 people in 14 cities and provinces in Vietnam, including university students, transportation service providers, and truck and taxi drivers.

The Ford Driving Skills for Life campaign has been running for ten years in Vietnam

As part of its commitment to educating drivers and making the roads safer for everyone, Ford is the first automotive brand in Vietnam to focus on driving training, with the introduction of a new enhanced DSFL initiative.

Ford Vietnam, in cooperation with the National Traffic Safety Committee (NTSC) and the Directorate for Roads of Vietnam (DRVN), officially presented eight “Drunk Suits” for use at the biggest driving training centres nationwide, including Dong Do Driver’s Training School, which was the first centre to ever use the new suit.

With the "Drunk Suit," drivers can experience driving while inebriated

Imported directly from Germany and used around the world, these advanced training devices realistically simulate the experience of driving under the influence of alcohol. By emphasising the dangers of drunk driving, participants can better understand the consequences of choosing to drink and drive.

"According to NTSC, poor driving skills and driving under the influence of alcohol are the two biggest causes of accidents in Vietnam. Through its Driving Skills for Life training programme and use of technologically advanced “Drunk Suits,” Ford hopes to raise awareness and help contribute to a safer and more civilised driving environment," said Pham Hung Thai, deputy general director of Ford Vietnam.