Xtep Builds Running Community in Southeast Asia

Xtep Builds Running Community in Southeast Asia

The sportswear brand outlined its strategy to establish a comprehensive running ecosystem across the region, connecting athletes through events, digital platforms and retail experiences.
Xtep Restructures Malaysia Operations for Global Push

Xtep Restructures Malaysia Operations for Global Push

The Chinese sportswear brand undertakes comprehensive reorganisation of its Malaysian distribution channels, signalling the start of an aggressive international expansion strategy beyond its home market.
Xtep-Sponsored Zhangabek Yessenbol Places Second at Almaty Half Marathon 2025

Xtep-Sponsored Zhangabek Yessenbol Places Second at Almaty Half Marathon 2025

Xtep celebrates podium success with rising star Zhangabek Yessenbol clinching silver in Kazakhstan’s premier race.
Standard Chartered Marathon Heritage Race announce date for 2025 season

Standard Chartered Marathon Heritage Race announce date for 2025 season

The Standard Chartered Hanoi Marathon Heritage Race 2025 has set its date for November 9.