adjusting the direction of retail strategies

Adjusting the direction of retail strategies

Consumer shopping behaviour has changed since the pandemic, prompting major retailers to align their business strategies to be consistent with the changing situation.
the sweet shopping experience

The sweet shopping experience

While housing sales are declining, shopping malls are becoming increasingly crowded. Developers are ramping up the expansion due to the rising demand for retail and office spaces.
retail businesses optimistic in face of erratic environment

Retail businesses optimistic in face of erratic environment

The decrease in purchasing power due to the belt-tightening of consumers has seriously affected the business situation of most retail businesses. However, many businesses are still very optimistic about the market’s prospects and believe that the new strategy will help them settle down soon.
innovation at centre of aeons expansion

Innovation at centre of AEON’s expansion

AEON Group has defined Vietnam as the second hub beside Japan to accelerate investment. This is because it has plenty of potential for development thanks to high population growth rate and the growing middle class. Living standards of people is also improving.
aeon vietnam promoting sustainable consumption

AEON Vietnam promoting sustainable consumption

Building a sustainable distribution system and promoting sustainable consumption have become the key goals of Japanese retailer AEON Vietnam as a bridge between manufacturers and consumers.
businesses identify esg importance

Businesses identify ESG importance

While many businesses in Vietnam now consider environmental, social, and governance goals as crucial in the journey to sustainable development, lack of knowledge and resources will remain a barrier for some time.
aeon to accelerate opening of new retail models

AEON to accelerate opening of new retail models

Over the past 10 years, AEON Vietnam has developed a retail system with six shopping malls, general merchandise stores, supermarkets, a small supermarket chain, 25 speciality stores, and an e-commerce website. It has welcomed 160-180 million customers, laying the foundation for its future development strategy.
omnichannel boosts local retail sector

Omnichannel boosts local retail sector

The omnichannel retail model, which integrates all existing shopping platforms, has helped the retail sector outperform many others to become the one with the fastest recovery rate post-pandemic.
aeon vietnam accompanying vietnams sustainable development for over 10 years

AEON Vietnam accompanying Vietnam’s sustainable development for over 10 years

Over 10 years of its presence in Vietnam, AEON Vietnam not only conquered Vietnamese consumers with quality products and dedicated services but also contributed to the country’s sustainable development.
fast fashion brands scale up for growth

Fast fashion brands scale up for growth

Surviving and developing in a competitive fast fashion market remains a challenge for many brands, especially for newcomers.
asian retail giants seize on expansion

Asian retail giants seize on expansion

Several major international groups are planning to expand operations in Vietnam in a wide range of sectors including retail, consumer goods, and foodstuffs.
aeon expands into fast fashion

AEON expands into fast fashion

AEON Retail Group has just launched My Closet, a fast-fashion brand, at AEON Mall Binh Tan in Ho Chi Minh City.
japanese retailers repositioning strategies in vietnams shifting landscape

Japanese retailers repositioning strategies in Vietnam’s shifting landscape

Japanese retailers are changing their business and investment strategies to adapt to Vietnam’s evolving retail landscape.
retailers jostle for superiority

Retailers jostle for superiority

The boom of e-commerce in the rental market space in commercial centres has forced developers to assert their distinct identities.
aeon vietnam kicks off aeon ekiden 2022 in hanoi

AEON Vietnam kicks off AEON Ekiden 2022 in Hanoi

On July 31, AEON Vietnam launched the event series AEON Ekiden – a relay race for the whole family – to coincide with the Vietnam-Japan cultural festival at AEON Ha Dong.