Rakuten Viber Rolls Out New Dating Feature in Vietnam

HO CHI MINH CITY, Vietnam, April 14, 2025 /PRNewswire/ -- In Vietnam's fast-paced digital dating scene, swiping is easy—but finding something real proves far more difficult. Moreover, dating apps are no longer just about romance; they've become a gateway to meet new people and expand social circles. According to A Decision Lab survey, while 56% of single Vietnamese use dating apps, only 39% are actively seeking love. A surprising 48% prioritize friendship, and 34% even leverage these platforms for networking.

Find your destined connection

Viber Dating is here to turn matches into meaningful connections. As the first-ever dating feature built into a communications app, this new experience seamlessly integrates Viber's trusted chat, call, and community functions to create a more natural dating experience. Unlike other dating platforms, Viber Dating ensures smooth, secure transitions from matching to private conversations, where all 1:1 chats, calls, and group calls are end-to-end encrypted by default, and messages are never stored on Viber's servers once delivered. Whether you're searching for The One, a serious relationship, or just a spark, Viber Dating makes authentic connections simple—one message at a time.

To protect users' privacy, Viber Dating is accessible in a separate tab from your Chats, and follows stringent measures:

• Profile verification: Only verified Viber users can create profiles. Every Viber Dating user is real and registered with their mobile number.
• Hidden phone numbers: Your phone number remains completely hidden, ensuring that no personal contact information is ever shared during your dating experience unless you choose to share it.
• Moderation techniques include machine and human moderators, for a positive experience for all.
• Separate chats: Your dating profile is separate from your main Viber account, keeping your dating activity private from your primary connections.

Viber also understands that you may want to keep your dating life private. That's why your dating profile will be strictly separate from your primary Viber account, and will only be visible to other Viber Dating users. Your main Viber connections will never know or be notified when you are signing up to and using the dating feature nor see your dating-related conversations and activities. Viber Dating is accessible in a separate tab from your Chats.

David Tse, Senior Director at Rakuten Viber APAC, shares that Viber Dating was developed after a series of focus groups with Viber users, which revealed that people want genuine connections with real people and high-quality matches, but were very concerned about keeping their identities private. "Viber's mission as a super app is to create safe and trusted connections, and this extends to the dating world, providing users with much-needed peace of mind," says Tse. "Given these measures, we hope we can further protect our users from fake profiles and love scams."

As a very first step, simply create a profile with your dating preferences — it's totally free. You are encouraged to add photos and share a quick bio about yourself, including your hobbies and interests. After creating your profile, Viber shows you potential matches based on your preferences, and you can swipe left or right if you are interested or not. If both of you are interested in each other, you will be matched, and this unlocks the opportunity to chat only within the Viber Dating platform—again, separate from your regular private and group chats. To enhance the dating experience, premium features like Who Liked Me are already available and these features will roll out globally and be joined by more in the coming months.