Yeahmobi insight: behind the $6.55 bln mobile gaming market

Yeahmobi insight: behind the $6.55 bln mobile gaming market

The mobile gaming sector is pivoting away from traditional ads toward in-app purchases and hybrid models, according to Yeahmobi’s analysis.
Yeahmobi insight: one in six people now uses AI

Yeahmobi insight: one in six people now uses AI

According to Yeahmobi, 16% of the global population now uses artificial intelligence, forcing advertisers to rethink targeting and creative approaches.