Market signals point to new openings for investment

Market signals point to new openings for investment

Vietnam’s corporate and consumer confidence is increasing. Dang Thuy Ha, director of Consumer & Marketing Insights at NielsenIQ Vietnam, assesses the likely trajectory of 2025 with VIR’s Tra My.
Seizing opportunities in F&B

Seizing opportunities in F&B

With an average annual growth rate of over 10 per cent, the food and beverages (F&B) market in Vietnam is a dynamic sector. Director of Consumer and Marketing Insights at NielsenIQ Dang Thuy Ha discussed with VIR’s Oanh Do the latest consumer trends helping businesses achieve success in the market.