Vietnam Value Programme gears up for brand supremacy

Vietnam Value Programme gears up for brand supremacy

Amid its integration into global markets, Vietnam’s government has been emphasising the role of national brands with the Vietnam Value Programme, which will head into its next round in March to select those companies and products that will be further supported in the domestic and overseas markets.
Heading towards the eighth Vietnam Value Programme

Heading towards the eighth Vietnam Value Programme

Amid Vietnam’s march towards international economic integration, the recognition of national brands that offer the highest quality and the most innovative products plays a crucial role.