Gen Z

Vietnam leads ASEAN in consumer optimism

November 26, 2025 | 15:58

Vietnam continues to lead the region in consumer optimism, according to the sixth edition of the ASEAN Consumer Sentiment Study (ACSS).

Gen Z content creators explore what draws global youth to Beijing

November 18, 2025 | 15:41

Gen Z content creators explore what draws global youth to Beijing, revealing cultural attractions and opportunities through compelling social media storytelling and digital narratives.

Tech-savvy young Vietnamese reshape investment landscape

August 22, 2025 | 17:54

A new wave of young, tech-driven investors is reshaping Vietnam’s stock market and setting new long-term investment trends.

Gother Rethinks Travel for Gen Z and Alpha Explorers

July 14, 2025 | 11:00

With bold goals for 2027, this rising travel tech player is reshaping how new-age tourists roam.

Global Gen Z Views on Beijing: A Journey Through the City's Culture, Innovation, and Ecology

November 23, 2024 | 19:18

On November 22, 2024 , the "Global Gen Z Views on Beijing " event organized by China Daily New Media Center and 21st Century Media and Education officially launched.

Younger generation gravitates to green initiatives

August 15, 2024 | 14:00

Campaigns promoting environmental protection and encouraging a shift towards green consumption are gaining significant traction among young people.

Gen Z can be key to stock market advance

August 15, 2024 | 10:00

The golden population base is a driving force behind the development of Vietnam’s stock market, as young Gen Z investors embrace technology to modernise the market and participate in million-dollar trading sessions.

Firms should focus on Gen Z for AI boost

June 06, 2024 | 14:45

Gen Z workers are being seen as the key to enhancing the competitiveness of businesses in the new AI-driven economy.

Gen Z demand flexible, digital-led work environment

September 29, 2022 | 15:00

People under 25 are more likely to change their jobs, have higher expectations of their employers, and demand more flexibility, according to recent surveys.