Vietnam leads ASEAN in consumer optimism

Vietnam leads ASEAN in consumer optimism

Vietnam continues to lead the region in consumer optimism, according to the sixth edition of the ASEAN Consumer Sentiment Study (ACSS).
Sudden increase in special consumption tax fails to change consumer behaviour

Sudden increase in special consumption tax fails to change consumer behaviour

Abrupt tax increases do not alter consumer behaviour, suggesting a need to combine tax measures with administrative approaches.
Nearly 2,000 Thai businesses forced to close in July

Nearly 2,000 Thai businesses forced to close in July

Many Thai businesses are struggling to continue operations, with 1,867 enterprises shutting up shop in July, The Nation newspaper reported.
EVFTA underpinning growth in Vietnamese tech market

EVFTA underpinning growth in Vietnamese tech market

Changes in consumer behaviour and market trends over the past few years have forced us to rethink the role of technology. Eunjung Han, consultant at Rouse Legal Vietnam and vice chair of the Digital Sector Committee of the European Chamber of Commerce in Vietnam, looks at how the implementation of EU-Vietnam Free Trade Agreement and relevant government policies make impacts on the growth of the local tech market.
PwC releases latest survey on consumer behaviour

PwC releases latest survey on consumer behaviour

The latest survey by PwC shows a ramp up in consumer preference to avail of digital technology prowess to feed their daily needs.