Competition heating up in alcoholic beverages sector

Competition heating up in alcoholic beverages sector

The beer, wine, and spirits sector has encountered mounting hardships in 2020 due to impacts of COVID-19 as well as from regulations which impose tougher sanctions on drink-drivers. Nguyen Van Viet, chairman of the Vietnam Beer-Alcohol-Beverage Association, elaborates on how businesses in the sector have adapted a multitude of innovative measures to counter headwinds.