Honda Vietnam head promoted, to leave Vietnam

March 04, 2014 | 09:15

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General director of Honda Vietnam Masayuki Igrashi is being promoted and will leave Vietnam after two years leading Vietnam’s biggest motorcycle manufacturer.

At the launch of the new Honda RSX F1 motorcycle in Hanoi late last week, Igrashi said he would be leaving the country on March 31 and added that he had been promoted to be managing director of Honda Asia. He will be responsible for Honda’s motorcycle business throughout Asia and Australia.

Igrashi was made general director of Honda Vietnam in 2012, replacing previous general director Koji Onishi who held the position for five years. Over the past two years, Igrashi has faced a tough marketplace amid economic difficulties. Every manufacturer has reported declining revenue.

In 2013, Honda Vietnam sold 1.87 million motorcycles, falling 9 per cent on-year. This year the company plans to export 100,000 units, a steep rise against the 40,000 units sold overseas last year. This increase is hoped to offset declining local sales.

In similar news, Honda Vietnam announced it would open its third factory in the country this year. It has been under construction in Ha Nam province for the last two years and was suspended because of the market decline. But it has been renovated to focus on motorcycles rather than scooters.

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