digital transformation at tan hiep phat change is a must for survival

Digital transformation at Tan Hiep Phat: Change is a must for survival

As the fourth wave of the COVID-19 pandemic has wreaked havoc on the economy and businesses alike, Tan Hiep Phat has made efforts to survive the tough time by accelerating digital transformation.
tan hiep phat rises strongly thanks to bravery and creativity

Tan Hiep Phat rises strongly thanks to bravery and creativity

Tan Hiep Phat Group has celebrated its 27th anniversary with the COVID-19 pandemic impacting the economy. However, the group has overcome the difficulties and achieved success thanks to the bravery, entrepreneur spirit, and the relentless creativity of the Tran family of business people led by Dr. Tran Qui Thanh. Tran Uyen Phuong, deputy CEO of Tan Hiep Phat Group talked with VIR’s Hai Yen about the story of the group.
surmounting pandemic challenges through leader employee unity

Surmounting pandemic challenges through leader-employee unity

“Leader engagement in turbulent times is important to spread positive energy to all employees, helping the company to overcome all difficulties,” said Tran Uyen Phuong, deputy CEO of Tan Hiep Phat Group, a leading beverage group in Vietnam, at a recent event themed on energy management during the stormy time.
glass half empty for unhappy consumers

Glass half empty for unhappy consumers?

While the protection of consumer interests contributes to building a healthy business environment for enterprises and individuals, notable conflicts continue to emerge that call into question consumer ethics as well as the reputations of companies that get dragged into the fray.
tan hiep phat hit hard for over promoting products

Tan Hiep Phat hit hard for over-promoting products

Local soft-drink maker Tan Hiep Phat has come under heavy fire due to a string of PR articles promoting the unverified property that its products prevent COVID-19.
thp group deputy ceo happy clients make for successful business

THP Group deputy CEO: Happy clients make for successful business

It is no secret that to succeed as a company, customers purchasing their products or services must be happy – and Tan Hiep Phat Beverage (THP) Group has been consistently putting customer satisfaction in the centre of its business success.
a strong team determines business survival chances

A strong team determines business survival chances

In business, there are always volatile and unpredictable circumstances. However, in the fluctuations and adversities of such times, well-operated businesses may find themselves become even tougher.
yeah1 clears losses and raises capital for a new game in 2020

Yeah1 clears losses and raises capital for a new game in 2020

Pouring investment in smaller-scale firms while being backed by soft drink giant Tan Hiep Phat is expected to help Yeah1 to recover from its tremendous losses last year.
tan hiep phat heiress holds 22 per cent yeg shares

Tan Hiep Phat heiress holds 22 per cent YEG shares

The Tan Hiep Phat leader raised her ownership in Yeah1 (HSX: YEG) from 21.6 to slightly more than 22 per cent as soon as the two sides joined a partnership.
tan hiep phat may be little aid for yeah1 recovery

Tan Hiep Phat may be little aid for Yeah1 recovery

The partnership with Tan Hiep Phat may not live up to the expectations of Yeah1 as the local beverage firm has been struggling to recover their business after the “fly scandal.
tan hiep phat gets million us dollar profit after investment in yeg

Tan Hiep Phat gets million-US dollar profit after investment in YEG

The investment of Tan Hiep Phat Group founder's daughter Tran Uyen Phuong in Yeah1 (HSX: YEG) proved wise, as news of the investment produced a turnaround, raising the stock by almost 70 per cent.
yeah1 will rebound thanks to partnership with tan hiep phat leader

Yeah1 will rebound thanks to partnership with Tan Hiep Phat leader

Can soft drink maker Tan Hiep Phat joining as a big shareholder help media firm Yeah1 (HSX: YEG) recover after the breakdown with YouTube last year?
daughter of tan hiep phat founder becomes largest shareholder of yeah1

Daughter of Tan Hiep Phat founder becomes largest shareholder of Yeah1

Tran Uyen Phuong, the elders daughter of Tan Hiep Phat's founder Tran Qui Thanh, has become the largest shareholder of Yeah 1 Group after purchasing 21.61 per cent of the shares for around VND300 billion ($13 million).
tan hiep phat pushing to expand global reach

Tan Hiep Phat pushing to expand global reach

Tan Hiep Phat has successfully developed a large product portfolio with hundreds of health food refreshments which are just waiting for the right time to be launched. Tan Hiep Phat’s products have been exported to nearly 20 countries for many years, including major markets like Canada, the Netherlands, Australia, Korea, and Singapore.
soft drinks see hard competition

Soft drinks see hard competition

A series of international brands have been pouring more money into Vietnam’s high-potential soft drink segment, toughening up competition against fledgling domestic producers. Phuong Thu reports.