Customers to strike while the iron is hot

Customers to strike while the iron is hot

Bankers and developers are trying their best to get customers back into the residential market. A range of bankers like BIDV, Vietinbank and Vietcombank have announced their credit support packages for house buyers with interest rates from 12 to 14 per cent, per year.
Fireworks fail to fire-up market

Fireworks fail to fire-up market

The jury is out on whether Danang’s international firework competition has ignited the region’s property market.
Luxury brands struggle to find their voice

Luxury brands struggle to find their voice

An emerging wealthy class with sufficient disposable income was enough to attract international luxury brands and premium shopping malls  sprouting up throughout key cities in Vietnam, all vying for a piece of the golden pie.
Living in the  lap of luxury

Living in the lap of luxury

Patti Joslin Ndzana Etoga, operations director of CB Richard Ellis, discusses how to define a luxury property in Vietnam with overseas experiences taken into account.
Time to embrace branding

Time to embrace branding

Until the lengthy time before move-in, what apartment buyers are relying on is an image. Yet most developers fail to develop a strong brand image for their project and themselves, writes Richard Moore.
VinaLiving offers quality across the housing market

VinaLiving offers quality across the housing market

‘VinaLiving believes young buyers of mid-range townhouses today will be buyers of luxury products in the future. We will give them a quality product now and will be more than happy to deliver higher-end residences to them in the future. Our brand will grow alongside our clients.’
Real estate revenue reporting under the microscope

Real estate revenue reporting under the microscope

The real estate market in Vietnam has grown rapidly in recent years and new real estate development projects are being announced almost weekly.
Property market stands at crossroads

Property market stands at crossroads

“The market is coming to a frozen period, as developers and buyers have been discouraged to either sell or invest”
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