VinFast starts operation in North America and Europe
21:40 | 12/07/2021 Print Article
Branches of VinFast in the United States, Canada, France, Germany, and the Netherlands started their operations today and are now preparing for the launch of their electric vehicles in these promising markets.
|VinFast starts its operations in North America and Europe |
These are the five major markets that VinFast prioritises to expand to, aiming to become one of the global electronic car manufacturers. Over the last year, its operations have been perfected and set up in various countries.
In addition to local senior managers, VinFast recruits numerous automotive experts and salespeople from competitors like Tesla, BMW, Porsche, Toyota, and Nissan.
France, Germany, and the Netherlands will be the first prioritised markets of VinFast in Europe. The manufacturer has built a specific business plan for every one of these markets, and its products are also tailored in terms of design and function for these markets' customers and conditions.
VinFast will prepare the sales of the two models VF e35 and VF e36 within the next six months. These two models are expected to be released globally from March 2022.
Thai Thi Thanh Hai, CEO at VinFast Global, said the phase-out of fossil-fueled cars in Europe and North America will be a great opportunity for the company to conquer these markets. She asserted that in addition to product quality and sales policy, Asian-style post-sales services would promise to engage US customers.
Jeremy Snyder, a 10-year Tesla veteran and chief growth officer of VinFast in the US, said that VinFast is confident it can compete fairly well with the leading brands in the US.
The VF e35 and e36 models are both based on technologies contributed by leading technology and automotive giants as Pininfarina, ZF, Durr, Bosch, ABB, Faurecia, Dassault, and Google.
The company also announced the VinFast EV Day 2021, which will take place in October in some foreign countries to introduce the company's latest models in all segments.
Previously, its first electric car, the VF e34, was priced at US$30,000 and set a record in the Vietnamese market with more than 25,000 deposit orders after being open for sale.